Preamble

Hello Sue GmbH takes the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the applicable data protection regulations. Below you will find information about the collection and use of personal data when using our website www.hello-sue.com (hereinafter: “website”). You can access this declaration at any time on our website.

Responsible for the collection, processing and use of your personal data within the meaning of the General Data Protection Regulation (GDPR) is the

Hello Sue GmbH

Erikastr. 151

20251 Hamburg

Telephone:+49 (40) 71 62 90 37

E-mail:hello@hello-sue.com   

For security reasons and to protect the transmission of confidential content, such as the inquiries you send to us as the site operator, this site uses SSL encryption. You can recognize an encrypted connection by the fact that the address line of the browser changes from "http://" to "https://" and by the lock symbol in your browser line. If SSL encryption is activated, the data that you transmit to us cannot be read by third parties.

We collect, process and use personal data only insofar as they are necessary for the establishment, content or change of the legal relationship (inventory data). We collect, process and use personal data about the use of our website (usage data) only to the extent necessary to enable the user to use the service or to bill the user.

1. Personal Data

1.1 "Personal data" within the meaning of the GDPR is all information relating to an identified or identifiable natural person; an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or one or more special features that express the physical , physiological, genetic, psychological, economic, cultural or social identity of that natural person.

1.2 Your personal data will only be processed in accordance with the provisions of applicable data protection law. The following regulations inform you about the type, scope and purpose of the collection, processing and use of personal data.

2. Collection of data when using the website for information purposes

If you only use the website for informational purposes, i.e. if you do not contact us or provide us with any other information beyond the mere use of the website, we collect usage data that your browser automatically transmits in order to enable you to visit the website. The storage serves exclusively system-related and statistical purposes (based on Art. 6 Para. 1 lit b DSGVO), as well as in exceptional cases to report criminal offenses (based on Art. 6 Para. 1 lit e DSGVO).

3. Collection of data when using our contact form

When you use our contact form, we record your e-mail address and your name to fulfill (pre)contractual obligations or to carry out measures, Art. 6 Para. 1 lit b DSGVO. The following data is also recorded: IP address, date and time of the request, time zone difference to Greenwich Mean Time (GMT), content of the request (specific page), access status/HTTP status code, amount of data transferred in each case, website from which the request comes, browser, operating system and its surface, language and version of the browser software.

This personal data, which you make available to us as part of this contact request, is only required to answer your request or to contact you and is used for the associated technical administration. The transfer to third parties does not take place.

Your personal data will also be deleted without your revocation if we have processed your request or you revoke the consent to storage given here. This also happens if the storage is not permitted for other legal reasons.

4. Collection of data when registering for the newsletter

4.1 Become part of the Hello Sue community and subscribe to our newsletter! At your request, we will inform you regularly by e-mail about current price developments and interesting offers from our product range. Registration for the newsletter is voluntary and takes place via the so-called double opt-in procedure. After you have registered for our newsletter via our website, you will be asked by e-mail to confirm your newsletter registration so that we are sure that no third party has registered with your email address. In order to be able to prove your registration, the time of registration, the time of confirmation and the IP address are logged on the basis of our legitimate interests in accordance with Article 6 (1) (f) GDPR.

4.2 In the course of registering, you agree to the processing of the data provided for sending or receiving the e-mails, Article 6(1)(a) GDPR. We use this data exclusively for sending the requested information and do not pass it on to third parties. Furthermore, you consent to us collecting and processing data about your usage behavior (opening and clicking on links in the e-mail) in order to be able to tailor the content of the mailings to your needs.

4.3 You can revoke your consent to the storage of the data, the e-mail address and their use for sending the newsletter at any time, for example via the “unsubscribe” link in the newsletter.

4.4 Use for advertising purposes is only possible subject to your prior consent and on the basis of Art. 6 Para. 1 lit a GDPR. The data you have stored with us for the purpose of subscribing to the newsletter will be stored by us until you unsubscribe from the newsletter and deleted after you have canceled the newsletter.

4.5 The newsletter is sent using "Omnisend", an e-mail marketing service provided by Omnisend LLC, Unit A3, Gateway Tower, 32 Western Gateway, E16 1YL, London, England. This supports us e.g. B. by sending personalized messages, when advertising products and when acquiring customers. This is software that is integrated with e-commerce platforms such as Shopify. Your data is processed on the basis of our legitimate interests in accordance with Article 6 (1) (f) GDPR.You can view the data protection regulations here: https://www.omnisend.com/privacy/

4. Transfer of personal data to third parties/contract data processors

1. Your personal data will be passed on in accordance with Art. 6 Paragraph 1 lit b GDPR if this is necessary for the processing and fulfillment of contractual obligations, e.g. logistics partners such as Versandmanufaktur GmbH, DHL, UPS or payment service providers such as PayPal, Klarna or Shopify Payments or newsletter service providers such as Omnisend and our ERP system WeClapp. The transfer of your personal data is limited to the minimum (e.g. name, delivery address for logistics partners). Our contractual partners may only use this data to fulfill the order.

In addition, your personal data will be passed on on the basis of Art. 6 Para. 1 lit a, c, f GDPR.

2. Hosting services serve to provide infrastructure and platform services, computing capacity, storage space and database services, security services and technical maintenance services. We, or our hosting provider, process inventory data, contact data, content data, contract data, usage data, meta and communication data from customers, interested parties and visitors to this online offer on the basis of our legitimate interests in making this online offer available efficiently and securely in accordance with Article 6 (1). lit f GDPR. Processing of data by third parties on the basis of an order data processing relationship takes place on the basis of Art. 28 GDPR.

3. If we process data in a third country (i.e. outside the European Union (EU) or the European Economic Area (EEA) or this happens in the context of using third-party services or disclosure or transmission of data to third parties, this only takes place, if it is necessary to fulfill our (pre)contractual obligations (Art. 6 Para. 1 lit b GDPR), on the basis of your consent (Art. 6 Para. 1 lit a GDPR), on the basis of a legal obligation (Art. 6 Para. 1 lit c GDPR) or on the basis of our legitimate interests (Art. 6 Para. 1 lit f GDPR. Subject to legal or contractual permissions, we only process or leave the data in a third country if the special requirements of Art. 44 ff. GDPR are met The processing takes place, for example, on the basis of special guarantees, such as compliance with officially recognized special contractual obligations ("standard contractual clauses").

5. Use of Cookies

1. In order to make the use of our website more user-friendly and effective overall, we store so-called cookies on the customer's hard drive ourselves or through third parties commissioned by us. The legal basis is Art. 6 Para. 1 lit f GDPR.

2. A cookie is a small text file that is used, among other things, to collect information about the use of a website. These cookies cannot run programs or transfer viruses to your computer. They do not contain any personal data, cannot be assigned to specific persons and, unless otherwise stated, are automatically deleted after one year at the latest. This data is not merged with other data sources. Most of the cookies we use are so-called session cookies. They are automatically deleted after your visit. Other cookies remain stored on your end device until you delete them. These cookies enable us to recognize your browser on your next visit.

3. Our websites can also be used without cookies. You can deactivate the storage of cookies in your respective browser, limit it to certain websites or set your browser so that it notifies you as soon as a cookie is sent. You can also delete cookies from the hard drive of your end device at any time. However, we would like to point out that you may then not be able to use all the functions of this website.

4. This stored information is stored separately from any data that may have been given to us. In particular, the data from the cookies are not linked to your other data.

5. You can also learn more about http://www.youronlinechoices.com orhttp://www.aboutads.info/choices (US side) get.

6. Server log files

1. The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are browser type and browser version, operating system used, referrer URL, host name of the accessing computer and time of the server request.

2. This data cannot be assigned to specific persons. This data is not merged with other data sources. We reserve the right to subsequently check this data if we become aware of specific indications of illegal use.

7. Use of web analysis, remarketing and retargeting tools

Based on our legitimate interests within the meaning of Article 6 (1) (f) GDPR, we use various tools or plugins for web analysis, remarketing and retargeting to optimize our online presence and to be able to put together more targeted offers for you.

1. Google Marketing Platform

We use the Google Marketing Platform, a web analytics service provided by Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, United States ("Google"). Google Marketing Platform uses cookies that enable an analysis of your use of the website. The information generated by the cookie about your use of this website is transmitted to a Google server in the USA and stored there. If IP anonymization is activated on this website, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator.

The IP address transmitted by your browser as part of Google Marketing Platform will not be merged with other Google data. You can prevent the storage of cookies by setting your browser software accordingly; we would like to point out to you however that in this case you will if applicable not be able to use all functions of this website in full. You can also prevent Google from collecting the data generated by the cookie and related to your use of the website (including your IP address) and from processing this data by Google by clicking on the link http://tools.google.com/dlpage/gaoptout?hl=de Download and install available browser plugin.

You can find more information on the terms of use and data protection under https://policies.google.com/privacy?hl=de#productsWe would like to point out that the marketing platform on this website has been expanded to include the code "gat._anonymizeIp();" in order to ensure that IP addresses are recorded anonymously (so-called IP masking).

2. Google AdsRemarketing/Conversion Tracking

We use Google AdsRemarketing, an online advertising program from Google Inc. (“Google”). As part of Google AdsRemarketing, we use so-called conversion tracking. If you click on an ad served by Google, a cookie will be set for conversion tracking. These cookies lose their validity after 30 days and are not used to personally identify users. If the user visits certain pages of this website and the cookie has not yet expired, we and Google can recognize that the user clicked on the ad and was redirected to this page.

Each Google AdsRemarketing customer receives a different cookie. The cookies cannot be tracked through the websites of AdsRemarketing customers. The information obtained using the conversion cookie is used to create conversion statistics for AdsRemarketing customers who have opted for conversion tracking. Customers find out the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information with which users can be personally identified. If you do not wish to participate in the tracking, you can object to this use by deactivating the Google conversion tracking cookie in your internet browser under user settings. You can also prevent Google from collecting the data generated by the cookie and related to your use of the website (including your IP address) and from processing this data by Google by downloading the browser plug-in available under the following link and install: tools.google.com/dlpage/gaoptout. You will then not be included in the conversion tracking statistics. However, this may limit the functionality of this website.

The information generated by the cookie about your use of this website is transmitted to a Google server in the USA and stored there. If IP anonymization is activated on this website, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator.

You can find more information about Google AdsRemarketing and conversion tracking in Google's data protection regulations: www.google.de/policies/privacy/

3. Google AdSense

We also use Google AdSense, an online advertising program from Google Inc. (“Google”), to integrate personalized advertising as an online marketing measure. uses cookies that enable an analysis of your use of the website. The information generated by the cookie about your use of this website is transmitted to a Google server in the USA and stored there. If IP anonymization is activated on this website, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator.

For more information, see: https://www.google.de/adsense/

4. Pinterest Tag

We also use Pinterest Tag, a conversion reporting tool the Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland. The Pinterest tag is a code snippet that we have integrated on our website in order to be able to track the actions of our users and, on this basis, to show our users Pinterest ads that also match their interests. The information generated by the cookie about your use of this website is transmitted to a Pinterest server in the USA and stored there. If IP anonymization is activated on this website, your IP address will be shortened beforehand by Pinterest within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Pinterest server in the USA and shortened there. On behalf of the operator of this website, Pinterest will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator.You can find more information on this at https://policy.pinterest.com/de/privacy-policy and https://policy.pinterest.com/de/cookies

5. Facebook Retargeting & Conversion

To further optimize our online marketing, we use the Facebook pixel from Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 ("Facebook"). The Facebook pixel is a JavaScript code that is integrated into websites. The pixel can link people's behavior on the website to Facebook user profiles. The data collected helps us track conversions, optimize ads and create target groups. The information generated by the pixel about your use of this website is transmitted to a Facebook server in the USA and stored there. If IP anonymization is activated on this website, your IP address will be shortened beforehand by Facebook within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Facebook server in the USA and shortened there. On behalf of the operator of this website, Facebook will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator. Further data protection information, in particular on the purpose and scope of the data collection and the further processing and use of the data by Facebook as well as the relevant rights and setting options for protecting your data can be found at: https://de-de.facebook.com/privacy/explanation# and under https://de-de.facebook.com/policies/cookies/#.

6. TikTok Analytics

We also use TikTok Analytics as a web analysis tool, an offer from TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380 Ireland. TikTok Analytics uses tracking pixels (also called tracking pixels or pixel tags). This is a 1×1 pixel graphic that is used to analyze how you use the website. The information generated by the pixel about your use of this website is transmitted to several TikTok servers, also in third countries such as the USA, and stored there. If IP anonymization is activated on this website, your IP address will be shortened beforehand by TikTok within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to the TikTok servers in third countries and shortened there. On behalf of the operator of this website, TikTok will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator. For more information, see https://ads.tiktok.com/i18n/official/policy/privacy?.

7. Shopify Analytics

For analysis purposes, we also use Shopify Analytics, an offer from Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland. This allows us to check the activities of users on our website and have the opportunity to analyze the transactions made on our website and the speed of our shop. The information generated by Shopify Analytics about your use of this website is transmitted to a Shopify server in Canada and stored there. If IP anonymization is activated on this website, your IP address will be shortened beforehand by Shopify within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to the Shopify server in Canada and shortened there. On behalf of the operator of this website Shopifyuse this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator. For more information see https://www.shopify.de/legal/datenschutz#cookies.

8. Social Media Plugins

8.1 Facebook

We use the social plugin of the social network facebook.com. This is operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook"). You can recognize the plugins by the Facebook logo or by the fact that they are marked with the addition "Facebook Social Plugin". The list and appearance of the Facebook Social Plugins can be viewed here: https://developers.facebook.com/docs/plugins.

If you call up a function of this online offer that contains such a plugin, a direct connection to the Facebook servers in the USA will be established. The content of the plugin is transmitted directly from Facebook to the device you are using and integrated into the online offer. A usage profile can be created from the processed data. We have no influence on the amount of data that Facebook collects with the help of this plugin and are therefore informing you according to our level of knowledge. By integrating the plugin, Facebook receives the information that you have accessed the corresponding page of the online offer. If you are logged into Facebook, Facebook can assign the visit to your Facebook account. If you interact with the plugins, e.g. For example, if you share the website on Facebook using the "Share" button, the corresponding information is transmitted directly from your device to Facebook and stored there. If you are not registered with Facebook, there is still the possibility that Facebook will find out and store your IP address. According to Facebook, only an anonymous IP address is stored in Germany. If you are registered on Facebook and do not want Facebook to collect data about you via this online offer and link it to your member data stored on Facebook, you must log out of Facebook before using our online offer and delete your cookies. Extensive data protection information can be found at:

https://www.facebook.com/about/privacy and https://www.facebook.com/settings?tab=ads

The settings are platform-independent, i.e. they are applied to all devices, such as desktop computers or mobile devices.

8.2 Instagram

We also use the social media plugin Instagram on our website. The provider is Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA. This can include, for example, content such as images, videos or text and buttons with which users can express their liking for the content, the authors of the content or subscribe to our posts.

If you are a member of the Instagram platform, Instagram can assign the above content and functions to your profile there. The information generated by the plugin about your use of this website is transmitted to an Instagram server in the USA and stored there. If IP anonymization is activated on this website, your IP address will be shortened beforehand by Instagram within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to an Instagram server in the USA and shortened there. On behalf of the operator of this website, Instagram will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator.

More on Instagram's privacy policy at: http://instagram.com/about/legal/privacy/

8.3 Pinterest

As part of our online offering, we also use the Pinterest social media plugin provided by Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland. This can include content such as images, videos or text and buttons that users can use to express their liking for the content, the author of the content or to subscribe to our posts.

If you are a member of the Pinterest platform, Pinterest can assign the above content and functions to your profile there. The information generated by the plugin about your use of this website is transmitted to a Pinterest server in the USA and stored there. If IP anonymization is activated on this website, your IP address will be shortened beforehand by Pinterest within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Pinterest server in the USA and shortened there. On behalf of the operator of this website, Pinterest will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator. https://policy.pinterest.com/de/privacy-policy

8.4 TikTok

Within our online offer, functions and content of the TikTok service may be integrated, offered by TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380 Ireland. This may include, for example, content such as videos and buttons that allow users to like the content, the author of the content, or subscribe to our posts.

If you are a member of the TikTok platform, TikTok can assign the access to the above content and functions to your profile there. The information generated by the pixel about your use of this website is transmitted to several TikTok servers, also in third countries such as the USA, and stored there. If IP anonymization is activated on this website, your IP address will be shortened beforehand by TikTok within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to the TikTok servers in third countries and shortened there. On behalf of the operator of this website, TikTok will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator.

TikTok offers at https://www.tiktok.com/legal/privacy-policy?lang=de extensive data protection information.

8. Your Rights

1. Right to information, Art. 15 GDPR

You have the right to request information from us at any time about the data we have stored about you, its origin, recipients or categories of recipients to whom this data is passed on and the purpose of storage.

2. Right to rectification, Art. 16 GDPR

You have the right to demand that we immediately correct incorrect personal data concerning you or restrict processing. Taking into account the purposes of the processing, you also have the right to request the completion of incomplete personal data - also by means of a supplementary declaration.

3. Right to revoke consent, Art. 7 Para. 3 GDPR

If you have given your consent to the use of data, you can revoke this at any time and without giving a reason for revocation.

4. Right to erasure, Art. 17 GDPR

You have the right to request that we delete personal data concerning you immediately. Among other things, we are obliged to delete them if they are no longer necessary for the purposes for which they were collected or processed in any other way or if you have revoked your consent.

5. Right to data portability, Art. 20 GDPR

You have the right to receive the personal data concerning you that you have provided to us in a structured, common and machine-readable format, and you have the right to transmit this data to another person responsible without hindrance, provided that the processing is based on your consent is based or the processing was carried out using automated procedures.

6. Right to object, Art. 21 GDPR

You have the right to object to the creation of user profiles and the processing of your personal data at any time, provided that the processing is based on Article 6 Paragraph 1 lit. e or f GDPR. Your personal data will no longer be processed unless compelling reasons worthy of protection outweigh your interests, rights and freedoms. If your personal data is used for the purpose of direct advertising, you naturally have the right to object to such processing at any time.

7. Right not to be subject to an automated decision, Art. 22 GDPR: You have the right not to be subject to a decision based solely on automated processing - including profiling - which has legal effects on you or affects you in a similar way impaired.

8. Right of appeal, Art. 77 GDPR

In the event of violations of data protection law, you have the right to lodge a complaint with the competent supervisory authority.